Jinns
The brief
Introducing Jinns: a vibrant and colorful drink brought to life through our latest design project.
From bold hues to playful design elements, infused with Arabic layouts and aesthetics, every detail of Jinns is crafted to captivate and refresh.
This project was conceived as a comprehensive campaign, encompassing branding, an online and real-life communication strategy, and an interactive 3D website
Year
2024Technology
Vue.jsRole
Concept Development, Art Direction, 3D Production, Brand DesignAwards
Not Yet
Bilingual design system
Jinns blends Arabic and English aesthetics through a bold, bilingual design system. The typography merges modern sans-serif with calligraphic influences, while the color palette draws from Middle Eastern markets. Geometric and fluid motifs add cultural depth, making the brand visually striking and immersive.
A Taste You Can Explore
Each Jinns flavor has a unique 3D environment, translating its taste into motion, color, and texture. The website is an interactive journey where every scroll and hover enhances engagement, turning product discovery into an experience.
Content for Social Media
Jinns extends its immersive universe to social media with dynamic 3D content. Looping animations, AR filters, and surreal taste-inspired visuals create engaging, shareable moments, bringing the brand to life across platforms.
