Unpresidential
The Brief
Commissioned by Bright Studio, we conceptualized and developed a satirical video game built around the 2020 US elections
Year
2020Technology
UnityRole
Concept Development, Art Direction, 3D & Motion Design
First draft
After conducting research on both candidates, our initial step was brainstorming ideas for special moves that aligned with the political agendas and beliefs of Trump and Biden
For Trump, we envisioned moves such as "Heatwave" featuring burning trees to symbolize his climate change denial, or an attack involving a flock of blue birds to represent his "Excessive Tweeting"
Final Design
The gameplay of "Unpresidential!" draws inspiration from casual fighting games commonly found on different video game platforms
Featuring an array of special moves like "Tweet Salvo!", "Russian Collusion", "Mega MAGA!", "Working Class Joe", and "Unavoidable Tax!", "Unpresidential!" offers players a humorous and absurd exploration of the programs and politics of each White House contender
Every action, whether it's a regular shot, a special move, or the outcome of a game, is accompanied by witty jokes related to the candidate's life or platform, delivered by talented voice impersonators
Additionally, "Special Events" can occur randomly during gameplay, such as "Coronavirus!" or "Impeachment!", during which players must execute a series of moves to unleash a "Mega Attack" like "Mega MAGA!" for Trump or "Obama Bromance!"
The game was planned to receive ongoing updates with fresh content, including new locations like a political rally in a stadium, the UN Headquarters, or the Oval Office. Moreover, new characters with unique abilities such as Bernie Sanders, Kamala Harris, and Barack Obama were set to be introduced to enhance replayability
